SKY - Redesign
Agency: FCB Brasil
Agency: FCB Brasil
We bring some joy and fresh new look to the SKY company. For many years SKY use croppies
of his wordmark to sustain a visual language to all institucional materials.
But after more 15 years exploring this visual language they've need to have some new approuch.
of his wordmark to sustain a visual language to all institucional materials.
But after more 15 years exploring this visual language they've need to have some new approuch.
Role: Concept, Design and Art Direction
Client: SKY
Year: 2023
Year: 2023

First to create a solid refresh and with the challenge of mantain the same logo, we base in the logo to build a new element that turned in to an asset for the new language.












